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Print
Speak Mandarin
Speak Mandarin
Campaign: Speak Mandarin - Window to Chinese Culture
Spec. Client: mandarin.org.sg, Singapore
Medium: Print
Objective: To encourage more people to learn the language and culture
Target: Young Adults /Youth, age 14 to 25
Breast Cancer
Breast Cancer Awareness
Campaign: Breast Cancer Awareness
Spec. Client: Susan C Komen Foundation, San Francisco
Medium: Print
Objective: To raise awareness on breast cancer
Target: Women, age 25 to 55
Christianity
Christianity
Campaign: Publicity - Interactive
Spec. Client: Christian Radio Org
Medium: Print
Objective: Encourage more listeners to tune into late night slots
Target: Adults age 22 to 55
Christianity
The SDU Campaigns: Weekends
Campaign: Publicity - Interactive
Spec. Client: SDU - lovebytes
Medium: Print/TVC
Objective: Go Meet Somebody!
Target: Adults age 22 to 45
Christianity
The SDU Campaigns: D-Day
Campaign: Publicity - Interactive
Spec. Client: SDU - lovebytes
Medium: Print/TVC
Objective: Go Meet Somebody !
Target: Adults age 22 to 45
Christianity
The SDU Campaigns: Just Like That
Campaign: Publicity - Interactive
Spec. Client: SDU - lovebytes
Medium: Print/TVC
Objective: Go Meet Somebody!
Target: Adults age 22 to 45



Television

Description: Here are some of the most current copies and scripts which I have done for TV.
Note: Scripts link ­ Due to copyright concerns, scripts are only available upon request.

Boh Plantations
End Client: Boh Plantations
Medium: TVC 15/30 secs
Campaign: Boh Ice Tea – Ready to drink sachets
Copyright Owner: Boh Plantations
Collaborator I: BG
Collaborator II: Carat Media
Sara Lee
End Client: Sara Lee
Medium: TVC 15/30 secs
Campaign: Educational – Anti Bacterial Properties of cleaning agent
Copyright Owner: Sara Lee
Collaborator I: BG
Collaborator II: OMD
Reckitt Benckiser
End Client: Reckitt Benckiser
Medium: TVC 15/20/30 secs
Campaign: Educational - Properties of Laundry Disinfectant
Copyright Owner: Reckitt Benckiser/JWT
Collaborator I: BG
Collaborator II: JWT



Design (Non Commercial)

Brazen
Medium: Digital Mosaic
Theme: Anger Management
Copyright Owner: Michelle Chew
Quarantined
Medium: Mixed Media (Photography)
Theme: Green
Copyright Owner: Michelle Chew

Myopia
Medium: Mixed Media (Photography)
Theme: Orange
Copyright Owner: Michelle Chew



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